Posts Tagged ‘NHS’

Friend or fries

18Jan09

Many organisations are trying to use new and social media as a way to engage more with their potential customers, some more successfully than others.
This week it was reported that a Facebook campaign by Burger King, encouraging members to ditch ten friends in return of a free whopper, went against Facebook privacy rules as the dumping [...]


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Are there purple cows in the public sector?

22Dec08

I know I’m about five years behind everyone else, having only just bought and read Seth Godin’s Purple Cow, however I was very taken by the argument and thought it still shows much relevance today.
Seth discusses that products need to be remarkable nowadays if they are to make an impact. Very good just won’t cut [...]


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