Comments on: What makes a good health promotion campaign? http://onewomanandherblog.wordpress.com/2008/11/29/what-makes-a-good-health-promotion-campaign/ Just another WordPress.com weblog Fri, 30 Jan 2009 21:04:43 +0000 http://wordpress.com/ hourly 1 By: Penny http://onewomanandherblog.wordpress.com/2008/11/29/what-makes-a-good-health-promotion-campaign/#comment-23 Penny Tue, 02 Dec 2008 13:49:08 +0000 http://onewomanandherblog.wordpress.com/?p=33#comment-23 I was really intrigued by the weirdness of the campaign site and followed a link to the media company who lay claim to it. The trail led me to this - http://www.thefword.org.uk/blog/2008/11/apparently_men_1 which has lots of comments about the campaign, none very complimentary! I think the answer to the question "what makes a good health promotion campaign?" is "Not this!" I was really intrigued by the weirdness of the campaign site and followed a link to the media company who lay claim to it. The trail led me to this – http://www.thefword.org.uk/blog/2008/11/apparently_men_1 which has lots of comments about the campaign, none very complimentary! I think the answer to the question “what makes a good health promotion campaign?” is “Not this!”

]]> By: deborahprblog http://onewomanandherblog.wordpress.com/2008/11/29/what-makes-a-good-health-promotion-campaign/#comment-22 deborahprblog Tue, 02 Dec 2008 13:41:10 +0000 http://onewomanandherblog.wordpress.com/?p=33#comment-22 Hey - I just followed your link...and see what you mean. There is no explanation of why the ad and website only features blokes. Bizarre. As women are more likely to attend screenings in general than men anyway, I dont get it. I cant see blokes saying to the women in their lives "Hey just saw an ad about cervical cancer. Get screened!" Maybe its to encorage intrigue and discussion?? Hey – I just followed your link…and see what you mean. There is no explanation of why the ad and website only features blokes. Bizarre. As women are more likely to attend screenings in general than men anyway, I dont get it. I cant see blokes saying to the women in their lives “Hey just saw an ad about cervical cancer. Get screened!”

Maybe its to encorage intrigue and discussion??

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